Thu Oct 1 — GTM

Format: id · room · title · type · first speaker (company) · [chips]. A slot with several rows = pick one. Rows tagged [buffer] are breaks, meals, expo floor time. Spotlight Stage talks are 15–20 min vendor sessions that overlap breaks — good fillers, rarely anchors.

08:30–09:00

• 439534 · Exhibitor Hall · Breakfast & Exhibitor Hall · Other · — · [buffer]

09:00–09:15

• 439538 · Main Stage · GTM Day 2 | Welcome Remarks · Keynote · Mike Hoffman (WAE) · [leading]

09:15–10:00

• 439539 · Main Stage · Geoff Moore Fireside Chat w/ Sam Jacobs · Keynote · Geoff Moore · [category leading]

10:00–10:15

• 439536 · Exhibitor Hall & Main Stage · Morning Break · Break · — · [buffer]

10:15–10:40

• 439542 · Main Stage · Why Your AIxGTM Transformation Is Failing (And the One Thing That Could Fix It) · Talk · Amos Bar-Joseph (Swan AI) · [ai_gtm leading pipeline]

10:40–10:55

• 441648 · Spotlight Stage · From Copilots to Coworkers. Deploying Your First AI Workforce with Relevance.AI's Co-CEO and Co-Founder · Spotlight 15–20 min · Daniel Vassilev (RelevanceAI) · [ai_gtm leading pipeline]

10:45–11:25 · pick one

• 439543 · Breakout 1 · Build, Buy, or Partner? A Practical Framework for Scaling GTM Automation · Talk · Sapan Parikh (JustWorks) · [ai_gtm]
• 439541 · Breakout 2 · The Operator Gap: Why GTM Strategies Stall After the Deck Is Approved · Talk · Joe Aurilia (Peak Projects) · [buffer]
• 439548 · Main Stage · The AI-Native Playbook: How Three Companies Rebuilt GTM from the Inside Out · Talk · Keith Peiris (Lightfield) · [ai_gtm leading revops]

11:00–11:15

• 441637 · Spotlight Stage · Inside the AI-Native Revenue Engine: How GTM Leaders Are Hitting Their Number Without Scaling Headcount · Spotlight 15–20 min · Mike Pi (11x) · [leading ai_gtm pipeline]

11:20–11:35

• 441638 · Spotlight Stage · The Secret AI CRM Your Best Rep Is Hiding From You · Spotlight 15–20 min · Jared Nusinoff (Mash) · [ai_gtm revops leading]

11:30–12:10 · pick one

• 439540 · Breakout 1 · How to Use AI to Pressure-Test GTM Strategy With Real Buyer Language · Talk · Leah Russo (Clearco) · [ai_gtm category brand_demand]
• 439544 · Breakout 2 · AI in Practice for Fractionals · Talk · John Williams (Sun Business Group) · [ai_gtm leading]
• 439545 · Main Stage · Gimme the Glengarry Leads - How Sales and Marketing Can (Truly) Work Together · Talk · Nycole Walsh (Kickstand) · [brand_demand]

11:40–11:55

• 441639 · Spotlight Stage · Intelligence got cheap, Marketing has not. · Spotlight 15–20 min · Arjun Pillai (Docket) · [ai_gtm brand_demand leading]

12:00–12:15

• 448334 · Spotlight Stage · From quota chasers to trusted advisors · Spotlight 15–20 min · Alex Ticas (Mural) · [pipeline customer_led leading]

12:15–13:15

• 439537 · Exhibitor Hall & Main Stage · Lunch · Break · — · [buffer]

12:20–12:35

• 441640 · Spotlight Stage · The missing foundation for AI at scale · Spotlight 15–20 min · Gabriel Hubert (Dust) · [ai_gtm leading revops]

12:40–12:55

• 441641 · Spotlight Stage · The Weekend Buyer: What 1,429 Off-Hours Conversations Reveal About Modern B2B Buying · Spotlight 15–20 min · Madhav Bhandari (Storylane) · [pipeline category brand_demand]

13:00–13:15

• 441642 · Spotlight Stage · Stop Patching Your Revenue Stack. Replace It. · Spotlight 15–20 min · James McArthur (Nue) · [ai_gtm revops pipeline]

13:15–13:35

• 443591 · Main Stage · How to Make Money Building AI Agents Operating at the Frontier · Talk · Manny Medina (Paid) · [ai_gtm]

13:20–13:35

• 447243 · Spotlight Stage · From Personal AI to a Shared Brain: The Move Most GTM Teams Get Stuck On · Spotlight 15–20 min · Joe Stych (Zapier) · [ai_gtm leading brand_demand]

13:35–14:15 · pick one

• 439546 · Breakout 1 · Focus Beats Everything: How the Best SaaS Teams Use Metrics to Grow · Talk · Sara Archer (ChartMogul) · [leading]
• 448380 · Breakout 2 · AI-in-Action Workshop: Hands on Keyboard Building Time · Keynote · Jonathon Moss (Experity) · [ai_gtm leading]
• 439547 · Main Stage · The 100x (?) GTM playbook - what does going AI native mean · Talk · Gaurav Agarwal (ClickUp) · [ai_gtm leading pipeline]

13:40–13:55

• 442736 · Spotlight Stage · Battling data rot: How to stop feeding your agents (and teams) junk · Spotlight 15–20 min · Apurva Shukla (Sumble) · [revops ai_gtm leading]

14:00–14:15

• 441647 · Spotlight Stage · What we've learned from deploying AI demo and website agents · Spotlight 15–20 min · Natalie Marcotullio (Navattic) · [ai_gtm pipeline leading]

14:20–14:35

• 441643 · Spotlight Stage · Build Versus Buy: The GTM AI Trap Nobody's Talking About · Spotlight 15–20 min · Jessika Klek (Common Room) · [ai_gtm]

14:20–15:00 · pick one

• 439553 · Breakout 1 · Signal-Driven Revenue: Turning External Data into Predictable Pipeline · Talk · Jon Carr-Harris (CRED) · [pipeline ai_gtm revops]
• 439551 · Breakout 2 · From AI Experimentation to Coordinated Impact · Talk · Sam Schumacher (Mural) · [ai_gtm]
• 439549 · Main Stage · The Great Rethink: Prioritizing Learning Over Labor in the Next Era of Revenue Growth · Keynote · Monika Saha (Articulate) · [leading]

14:40–14:55

• 448306 · Spotlight Stage · An AI Chief of Staff for Every Sales Leader (The Future of GTM) · Spotlight 15–20 min · Greg Bauman (Outreach) · [ai_gtm pipeline leading]

15:05–15:45

• 439560 · Main Stage · Human Leadership in the Age of AI: A Fireside Chat with Nick Mehta & Sam Jacobs · Keynote · Nick Mehta (Gainsight) · [leading customer_led]

15:45–15:55

• 439556 · Main Stage · Closing Remarks · Keynote · Sam Jacobs (Pavilion) · [pipeline]